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How to Target Business Development and Find Your Ideal Customer

How to Target Business Development and Find Your Ideal Customer

Business development is at the intersection of sales and marketing. But how do you identify your ideal customer or client . . .  the one that’s ready, willing and able to buy from you? Join host Hanna Hasl-Kelchner as she welcomes award winning marketer, Steve...
How to Get More Sales Credibility and Boost Business Growth

How to Get More Sales Credibility and Boost Business Growth

Sales credibility is the “it” factor necessary to make a sale, or close a deal. It’s as important to sales as oxygen is to life on this planet. But how do you know if you have “it? Or how to get “it.” Marketing expert, Ryan Sauers, author of Would You Buy From You?:...
How to Improve Findability and Turbocharge Website Performance

How to Improve Findability and Turbocharge Website Performance

Findability. Having your business rise to the top of search results on the Internet or being found at all is the holy grail of search engine marketing. If you’re frustrated because you paid a lot of money for a beautiful website that’s not bringing in any business,...
How to Leverage Consumer Buying Habits to Boost Sales

How to Leverage Consumer Buying Habits to Boost Sales

Are consumer buying habits mystifying at times? Join host Hanna Hasl-Kelchner as she welcomes sales strategy guru Brian Gracon, author of Meconomics® 101, who has a system for helping you identify what customers really want. WHAT YOU’LL DISCOVER ABOUT CONSUMER...
The Secret to Making the Ask Without Feeling Stupid

The Secret to Making the Ask Without Feeling Stupid

Does “making the ask,” asking for what you want when closing the sale, make you uneasy? Maybe a little self-conscious or uncomfortable because you’re feeling sales-y? But what if you had a simple, easy, and no pressure way of achieving the perfect close 95% of the...